Holiday 2012: Part XII – How Many Products were Promoted over the Weekend?

For my past holiday predictions and commentary see the following:

Holiday 2012: Part I
Holiday 2012: Part II
Holiday 2012: Part III
Holiday 2012: Part IV
Holiday 2012: Part V
Holiday 2012: Part VI
Holiday 2012: Part VII
Holiday 2012: Part VIII
Holiday 2012: Part IX
Holiday 2012: Part X
Holiday 2012: Part XI – What we Learn from Black Friday EDM Promotions

While we still have CyberMonday before us, the Black Friday weekend is coming to a close.  Most of the promoted items are known.  Here is my rough count of the number of different offers promoted over the weekend for the following tech categories:…

Holiday 2012: Part XI – What One Can Learn From Promtional Email

For my earlier holiday expectations see the following posts:

Holiday 2012: Part I
Holiday 2012: Part II
Holiday 2012: Part III
Holiday 2012: Part IV
Holiday 2012: Part V
Holiday 2012: Part VI
Holiday 2012: Part VII
Holiday 2012: Part VIII
Holiday 2012: Part IX
Holiday 2012: Part X

We’ve seen Black Friday evolve in several ways in 2012.  As I’ve written about elsewhere, Black Friday has gotten longer in several ways.  First, stores have moved their opening hour forward.  But stores have also expanded their Black Friday promotions in several other ways – many of which have to do with the timing of their promotional releases. As retailers have started previewing their official Black Friday circulars in advance, they’ve had to adjust other elements of their promotional cycle. This year promotions and marketing pieces were especially pronounced.  I think it is instructive to review promotional emails in sequence. here’s a week of analysis:…

Holiday 2012: Part IX

For more of my holiday expectations:

Holiday 2012: Part I
Holiday 2012: Part II
Holiday 2012: Part III
Holiday 2012: Part IV
Holiday 2012: Part V
Holiday 2012: Part VI
Holiday 2012: Part VII
Holiday 2012: Part VIII
Holiday 2012: Part IX

On Wednesday afternoon I visited several retailers in advance of Black Friday.  As many retailers have moved up their Black Friday opening times to Thursday afternoon and evening my visit was about 24 hours prior to their respective Black Friday openings.  Here are a few remarks on what I saw:…

Holiday 2012: Part VI

You can start by reading more here:

Holiday 2012: Part I
Holiday 2012: Part II
Holiday 2012: Part III
Holiday 2012: Part IV
Holiday 2012: Part V

Last week Time provided a quick overview – much of which I covered in depth in my previous posts.  The article relies heavily on the report from Booz & Co.

The retail labor picture remains murky. Applications have dropped sharply since last year.

Kmart and Sears expect sales to increase 3.3 percent during the holiday season – roughly inline with overall holiday projections. Kmart and Sears are eliminating layaway service fees, starting a layaway home-delivery service and are employing new in-store mobile applications.  Staff carrying tablets will be able to check inventory, access product information and assist with checkout.  The company expects the 2012 holiday season to be the busiest shopping season since 2007.…

Holiday 2012: Part IV

This is my fourth installment on the 2012 Holiday season.  You can see my previous comments here, here, and here. Christmas stocking is underway (and had been more weeks in some cases).  The Consumerist has photos of Christmas displays going up in some Kohl’s and Walmart stores as early as September 21st. As I wrote…

A First Glimpse of Holiday 2012

Last week, ShopperTrak was the first out of the gate with official holiday projections. ShopperTrak is expecting holiday retail sales during the November/December period to grow 3.3 percent and foot traffic to increase 2.8 percent over the same period a year-ago. In other holiday-related news, a survey by the consulting firm Hay Group suggests some retailers…