The NYTimes reported LG will be offering ads on their SmartTV platform. A clear sign that search and navigation are where the value lies when it comes to connected TVs.
Is it getting easier or more difficult to monetize content?
Dr. Shawn DuBravac is author of the New York Times Best Seller Digital Destiny: How the New Age of Data Will Transform the Way We Work, Live, and Communicate, which explores how the world’s mass adoption of digital technologies portends the beginning of a new era for humanity in the realms of business, healthcare, finance, transportation and culture.
