Is the Next Generation of Game Consoles here?

Reports that Microsoft is planning a 2013 launch for their next Xbox console – implying the end of the 7th generation which will have lasted 6 years as opposed to the historical 5.

Related

Research from Natalia Emanuel, Emma Harrington, and Amanda Pallais highlights

For the last three years, the dominant mental model of

Membership models in retail are no longer experiments. They’re shaping