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"A futuristic construction site with AI-powered equipment rental technology. A digital dashboard displaying real-time equipment data hovers over a modern rental yard, featuring smart machinery with integrated sensors and AI-driven predictive maintenance. Workers in the background use advanced technology to optimize operations."

The Tech Expectations of Equipment Rental Customers: How AI and Data Are Reshaping the Industry

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Dr. Shawn DuBravac is author of the New York Times Best Seller Digital Destiny: How the New Age of Data Will Transform the Way We Work, Live, and Communicate, which explores how the world’s mass adoption of digital technologies portends the beginning of a new era for humanity in the realms of business, healthcare, finance, transportation and culture.

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