The Superbowl’s Second Screen Experience

The Superbowl has come and gone. Leading up to the Superbowl there was a lot written about what the Second Screen approach would be (see here and here and here).  I think alternative second screen approaches – second screen experiences designed by the rightsholder or the distribution network – can be especially effective when the digital […]

The Changing Flow of Story Telling: The Potentially Large Impact of the Second Screen

Today there is a tremendous amount of focus on the proverbial “second screen.”  But today when most refer to the second screen they mean some screen adjacent (and subservient) to the television.  I think this relationship is changing.  As I’ve outlined in other places, ownership rates of connected devices has increased significantly in recent years.  […]

The Changing Flow of Video – from the Tablet to the TV

The popular news site, Huffington Post, recently released a new iPad app to accompany the HuffPost  Live – the social video site it launched back in August.  As the app description states, HuffPost Live is a live-streaming video network that uses the most engaging stories on The Huffington Post as the jumping-off point for real-time […]

The Changing Landscape of Entertainment on the Web

Yesterday I was Los Angeles to participate in an event announcing several new additions to Entertainment Matters at CES which is entering it’s third year at CES.  In 2013, Entertainment matters will feature a variety of events and conference sessions, including: TweetHouse Presents, Innovations in Social Business, Digital Hollywood, Content in the Cloud, Variety‘s Entertainment Summit: Film […]

Will Second Screen Ruin the First Screen

Second screen is today’s Wild West.  It’s a nascent market with a ton of experimentation.  There are going to be a few winners over the next three years, but there are going to be even more losers as the market shakes out and consumer preferences firm. There’s been much written about ruining the second screen […]